This is the first year the national Marine Manufacturers Association awarded dealers for excellence in sales and customer service. Data was collected through the Marine Industry CSI program was used for the program, which recognized 785 boat dealers for sales satisfaction and 691 for customer service.
“Boat dealers play a vital role in fostering customer satisfaction and upholding a positive ownership experience through their approach to sales and service and it’s critical that we not only measure and understand their role, but recognize those dealers who excel at serving boaters,” said Robert Newsome, vice president of engineering standards and membership for NMMA. “We thank the inaugural class of marine dealers for their commitment to their customers and for creating an incomparable boat ownership experience, ensuring that today’s boater remains the boater of tomorrow.”
Live chat is a valuable tool to improve CSI
Want to increase your boat dealership’s Customer Satisfaction Index? BoatChat can help!
One of the many benefits to a boat or yacht dealer adding live chat from BoatChat to their website is around-the-clock customer service that enhances the visitor experience. Whether a customer has a question about a new purchase or is curious about a scheduled service, live chat operators can start the process for the dealership.
The fact that a LIVE chat operator available to assist a website visitor can be a huge factor in customer satisfaction.
Call, text, chat or Facebook message us today to schedule a quick demo.